Commercial
Client
CBBC
Services
Animation
Illustration

Helping kids to understand a little more about how your physical health can effect your mental health; and discover the science behind it.

With the change in conversations around mental health, CBBC's Blue Peter asked for our help to illustrate how exercise can have a big impact on our overall moods.

Healthy body = Healthy mind! The animations were used to help explain what happens in our brains to effect our mental wellbeing and were played alongside an interview between Blue Peter presenter, Richie and Dr Radha.

We used a playful line art style to transition from one scene to the next as there were a number of elements to explain.

By keeping the animations bold and engaging throughout we were able to ensure that they remained playful in their approach.

We’re a team in every sense of the word, and work together across disciplines without ego to find the very best solution. With relentless enthusiasm for the work and an excitement about realising a vision.

Credits

Design
Natalie Wood & Matt Geeling
Animation
Natalie Wood

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