Social media Ad campaign to raise brand awareness and ask what business insurance means to small-to-medium business owners.

When the police interrupted the shoot to enquire why we were filming an ATM at 5am (a fair question), we weren’t hoping for much from the day; but with a fantastic, bustling location and really accommodating business’ allowing us to invade and briefly glimpse into their world, we were able to produce a really effective ad campaign running successfully across multiple channels. For the older generation, we’ve gone full ‘Are you being served?’  on the track, using audio captured on the day for the sound design…”going up”