Holt Lloyd International Ltd

Simoniz Product Relaunch Campaign

Holts asked us to produce the film content for their Simoniz product redesign launch campaign.We showcased the excellent car cleaning and detailing products in the Simoniz range, with a twist to focus on a younger audience.

Our production team captured both the award winning products in action whilst being used on luxury cars, as well as the newly designed packaging for the UK and French market. To keep a fast-paced feel, we kept camera movement in the majority of our shots, evoking style, luxury and, of course, an industry-leading shine. Taking inspiration from the street racing culture with “Miami Vice” themed motion graphics that were still on brand and distinct in a competitive marketplace.

“This was the second time we’d worked with Fuzzy Duck, returning to them as their approach is really professional and detailed, but also friendly and easy to work with. They take the time to understand our needs – we wanted to push our Simoniz brand into a more modern and youthful direction and they took this brief and ran with it to create a brilliant set of product videos for our online platforms. We couldn’t be happier!”
Katherine Morris
Digital & Content Manager, Holts Auto


Producer/ Director
Executive Producer

Anderson West
Hayley Repton
Andy Wheeldon
Mark Kuczewski
Nigel Moore